Online Search

Useful Social Media Overview Map

Useful Social Media Overview Map

Here is a great resource for everyone who tries to get an overview of the current (2014) online and social media landscape created by Overdrive Interactive.

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Launching New Digital Scholar Training Initiative

Launching New Digital Scholar Training Initiative

Let me begin by saying that this is an experiment: Together with colleagues at the University of Southern California and our external partners at Experiment and at Symplur, we are inaugurating a Digital Scholar Training Initiative to help researchers better utilize the Web in support of their research.

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Use This Digital Marketing Map For Gap Analysis

Use This Digital Marketing Map For Gap Analysis

Useful overview of a range of digital marketing channels and tools available to reach and interact with audiences online.

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“Networked Nonprofits”: Using LinkedIn To Find The Right Board Members

“Networked Nonprofits”: Using LinkedIn To Find The Right Board Members

How to use online social network tools to find the right board members—with the right networks.

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“Am I Having A Stroke?” Connecting Physicians With Online Information Seekers To Prevent Disease

“Am I Having A Stroke?” Connecting Physicians With Online Information Seekers To Prevent Disease

Five questions with UCSF neurologist and stroke researcher Anthony Kim about his new study that explores how the Internet can potentially help to reach people who are searching for information online and reduce the number of preventable disease incidences.

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Dr. Google hilft: Was interessiert die Leute?

Dr. Google hilft: Was interessiert die Leute?

Was interessiert die Leser? Die ewige Frage jedes Journalisten lässt sich jetzt einfach beantworten: mithilfe von Google und Yahoo. Man muss nur wissen, wie. Digitale MarketingStrategien im Dienst von Journalismus und Öffentlichkeitsarbeit.

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Awareness Campaigns Drive More People To Search For Health Information Online

Awareness Campaigns Drive More People To Search For Health Information Online

October is National Breast Cancer Awareness Month. If you’re wondering whether health awareness campaigns are worth your time and should be considered for your editorial planning, take a look at this study that annual awareness campaign is proving effective in stimulating online activity.

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