About This Blog

Hello! On this blog, I explore the creative convergence of digital + social media, communications, and marketing to benefit science, people and health.

Primarily, I am interested in two questions: How digital media and communications are changing science, and how they can be used to support researchers, advance academia, and improve health.

I use this blog as a learning tool. Here I share interviews with peers, related research and perspectives, and digital strategy how-to tips. Writing about these topics helps me to clarify and sharpen my thinking and understanding of the rapidly evolving digital world.

I have worked as a scientist, science writer, and editor in Germany, New Zealand, and the U.S. In 2009, I joined the Virtual Home program at the Clinical & Translational Science Institute (CTSI) at the University of California, San Francisco (UCSF) where I led online communications and social media. Since Feb 2013, I am Director of Digital Innovation and Communications at the Southern California Clinical and Translational Science Institute at the University of Southern California.

I look forward to your perspectives and comments! Guest blog posts are very welcome as well as ideas/requests for new posts.

You can also find me on LinkedIn | Twitter

More Digital Media & Science

2 comments on “About This Blog

  1. Hello,
    I recently published an article in the Huffington Post about how Social Media has helped me with my anxiety, and how I feel that there are a lot of benefits of using social media. I thought the article might be of some interest to you, so I’ve decided to send it your way. Feedback would be greatly appreciated. Why Social Media Should Get More Respect – http://www.huffingtonpost.co.uk/emma-campbell1/why-social-media-should-g_b_11803556.html

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