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Helpful Map To Design A Digital Marketing Strategy

This map created by Susan Hallam and Ben Wood from Hallam Internet provides a great overview for everyone who wants to develop a digital marketing/communications strategy. It includes reminders of audience research and segmentation, helps you think about the right tools (focus on some of the major ones, e.g., social media, email, website) depending on your goals, as well as search engine optimization tactics, content optimization, and key performance indicators (KPIs) to consider for success measurement.

Click on the image to see an enlarged version or see the original here.

Digital Marketing Map

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One comment on “Helpful Map To Design A Digital Marketing Strategy

  1. Thank you very much for featuring our Digital Marketing Map, and I’m delighted you found it useful.

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